А в зале «Физика» — Алина Инсапова @Интернет-аналитика // Алексей Никушин

Интернет-аналитика // Алексей Никушин | United States America (US)

Create: 2025-05-29 Update: 2025-06-29 09:35:55

А в зале «Физика» — Алина Инсапова, продуктовый CX-исследователь депозитных продуктов и сегментов Т‑Банка⚡️

Спикер показывает, как в Т‑Банке находят оптимальные продуктовые офферы без десятков A/B‑тестов — с помощью конджойнт‑анализа. Один продуманный опрос заменяет серию дорогостоящих экспериментов и помогает понять, какие фичи действительно важны для клиентов и за что они готовы платить.

🔜 Алина делится живым опытом, примерами и инструментами, которые помогают быстрее принимать решения, экономить ресурсы и развивать продукты на основе данных, а не интуиции.

Для тех, кто не купил билет, есть возможность ознакомиться с частью контента бесплатно, но по регистрации в lms.matemarketing.ru

Интернет-аналитика // Алексей Никушин

Forwarded from Матемаркетинг: новости конференций

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Интернет-аналитика // Алексей Никушин

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А в зале «Физика» — Алина Инсапова