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Create: 2025-03-28 Update: 2025-06-30 16:13:51

В Китае рынок предметов роскоши рухнул на 18-20% за прошлый год. Это грозит проблемами брендам из премиум-сегмента.

Причинами стали экономическая неопределённость и падение стоимости недвижимости, из-за чего люди стараются не совершать необязательных трат.

Больше всего пострадал сегмент ювелирных изделий и часов. Покупатель всё чаще предпочитает дорогим вещам трати на отдых и путешествия.

Эксперты ожидают, что рынок вряд ли ждут серьёзные изменения в первой половине 2025-го, однако допускают улучшение ситуации в долгосрочной перспективе.

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Mr. Durov launched Telegram in late 2013 with his brother, Nikolai, just months before he was pushed out of VK, the Russian social-media platform he founded. Mr. Durov pitched his new app—funded with the proceeds from the VK sale—less as a business than as a way for people to send messages while avoiding government surveillance and censorship.

В Китае рынок предметов роскоши рухнул на 18-20% за прошлый год. Это грозит проблемами брендам из премиум-сегмента.

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